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Referral and Marketing Tools Article:
"5 Unusual Occasions To Give Corporate Gifts - And Improve Your Bottom Line Posted By : Gareth Parkin"

Any sales person will tell you that a large part of sales is in building relationships with people – the people who decide which products and services and companies their business will pay for. Corporate gifts can play a role in helping build those relationships at a number of different points. Here are five unusual occasions where a corporate gift can help build relationships and improve your bottom line.

1. A New Business Opening
There’s no better time to introduce your company and your services to a potential customer than at the very start. Keep an eye on your local business news to stay current on new business openings that can offer business for YOUR company, and drop


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them a “Congratulations!” gift. Make it something practical to stand out from the rafts of plants and flowers, and include a personalized coupon for a discount on their first order or consultation.
Special Suggestion: A bottle of sparkling wine with which to toast their opening

 

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