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Referral and Marketing Tools Article:
"Affiliate Tracking Options: Diy Or Affiliate Manager? Posted By :"

When it comes to tracking your affiliates, should you use a manager or do it yourself? To be sure, there are pros and cons to both approaches. If you do it yourself and you have a lot of affiliates you could find yourself spending most of your time managing affiliates and not running your business. On the other hand, if you hire a manager to oversee your affiliate program for you then you could have some out of pocket expenses, which could get expensive if you don’t have any affiliates or if you go a long time with only a few affiliates who are producing anything for you.

A good rule of thumb is only spend money when you can justify the expense. In other words, when you first start your affiliate program try doing it yourself for awhil


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e then hire a manager when you have at least one affiliate who is producing enough sales for you to justify hiring a manager. A good affiliate manager will cost you 15%-20% of your total affiliate volume, but some managers charge a flat fee in addition to a percentage of the volume and that’s where you could have some unnecessary expenses.

 

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