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Referral and Marketing Tools Article:
"Marketing Your Business for Sale Posted By : Jim McDonald"

If you are thinking about selling your business, have you given any thought to how you'll get started? What's the first step? You're probably acquainted with how to market your product, but how do you market your business? Selling your business is not exactly simple, certainly not as straightforward as it seems like it should be. Let's cover some of the ins and outs of marketing your business for sale.

One thing that makes marketing your business for sale complicated is that it's possible to sell your business without ever advertising it. There may be situations where a buyer is standing by, waiting to tak


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e on your business at a moment's notice. There may even be a pre-arranged price and set of terms. In this particular situation, there is essentially no marketing whatsoever. Your business simply changes hands.

 

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