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Referral and Marketing Tools Article:
"
The Power of Calendar Advertising"

THE POWER OF CALENDAR ADVERTISING

By Tom Falco (c) 2002

One of the oldest and most common forms
of advertising and marketing is calendars.

Calendar advertising goes back 100 years
or more and it is still a popular method of
marketing today. Why? Because it works.

What other method has your ad or message
in front of your prospects 365 days a year?

Calendars are easy to order and they come in
so many styles and shapes.

Wall calendars are by far the most popular. One
reason is that they are placed up on a wall and
anyone in the vacinity will see the calendar with
your ad printed right there.

Others prefer desk calendars, pocket calendars
and even magnetic calendars, all of them great
ways to share your message with clients.

The best part about calendars, especially wall
calendars are that they come in many themes
so there is sure to be something that relates
to your business.

There are animal and nature calendars, outer space,
cars, fish, religious, puppies, flowers and so on.
There is even one very popular calendar that displays
old barns in the U.S. Each month has a beautiful barn
photograph in vivid color.

"I Love America" calendars are very hot right now
and are very appreciated by customers and clients.
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BR>A classy way to go are pocket planners. These are
the leather bound carry around calendars which have
your name, website address or whatever foil printed
on the cover. This is a very elegant corporate gift.
They make a good impression on anyone receiving
them.

Everyone uses calendars and everyone appreciates
the gesture of receiving a nice gift like this. It's practical
and makes people feel good. They remember you for
remembering them.

A wall calendar with just your web address printed
large on the bottom is a perfect marketing tool.

TheDiscountPrinter.com offers a very large line of
calendars and most ship in 5-10 business days. So
you can place your order today and be giving out
calendars as holiday gifts right away!

To see the line of popular, colorful and fun calendars,
please go to: http://www.thediscountprinter.com./Calendars.htm

Tom Falco is editor of XpectMore.com Marketing eZine
to subscribe: mailto:ezine@...?subject=subscribe
or visit: http://www.XpectMore.com for more FREE articles like the
above.


 
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